Google AdSense Program Policies

Google AdSense Program Policies
Publishers participating in the AdSense program are required to comply with the policy as follows. We ask you to read this policy carefully and often refer to this document. If you fail to comply with this policy, we can disable ad serving to your site and / or disable your AdSense account. Although in some cases we prefer to work with publishers to comply with the policy, we reserve the right to deactivate your account at any time anywhere. If the account is disabled, you do not have the right to continue to participate in the AdSense program.

Please note that we can change the policy at any time, and based on the Terms and Conditions, you are responsible for the development and comply with the policies posted here.

Click and Impressions Not Valid
Click on the Google ads must come from the original desire of the user. We strongly prohibits any way that will generate clicks or impressions made on your Google ads. How much is that include but are not limited to, repeated clicks or impressions done manually, username robots, the device producing clicks and impressions automated, third-party services that generate clicks or impressions, such as pay to click, paid to surf, surf automatically, and click on the various exchange programs, or any device devised. Please note that we forbid you to click your own ads for any reason. Failure to meet these policies may result in deactivation of your account.

Encouraging clicks
To ensure a good experience for users and advertisers, publishers may not ask users click the ads on their sites or rely on the application of the methods that are devised to get clicks. Publishers participating in the AdSense program:

Can not encourages users to click on Google ads use phrases such as "click this ad," "support us", "visit this link," or other similar language
Can not direct user attention to the ads via arrows or other graphical material
Can not put a misleading picture on the side of each ad
Can not promote sites that display ads through bulk email that is not desired or unwanted ads on the Web site of third parties
Can not provide compensation to the user to view ads or performing searches, or promise compensation to third parties on the behavior of these
Can not put a misleading label on the Google ad units, for example, the ad labeled "Sponsored Links" but not "Favorite Sites"
Content Site
Although Google offers broad access to various content in the search index, but publishers in the AdSense program may only place Google ads on sites that comply with our content guidelines, and these ads can not be displayed on any page that most of the contents using language that is not supported. See the list of supported languages.

Sites that display Google ads may not include:

Content violence, SARA, or to support someone, a group of people, organizations or any
Content pornography, adult, or vulgar
Content hacking / cracking
Drugs, equipment and drugs
Content is not excessive profanity
Content related to gambling or casino
Content of the program, which provides compensation to the user to click on ads or offers, performing searches, surfing websites, or reading an email
Keyword excessive, repeated, or is not relevant in content or Web page code
Content of guile or manipulatif ad or structure to improve search engine ranking of your site, for example, Page Rank, site
Sales or promotion of weapons or ammunition (msalnya, pistol, knives, weapons drug)
Sales or promotion of beer or alcohol weight
Sales or promotion of tobacco products or tobacco-related
Sales or promotion of prescription drugs
Sales or promotion of products that imitate or imitation brand goods
Sale or distribution of examination papers or students' work
Other illegal content, promote illegal activities, or violate the legal rights of others
Content is Copyrighted
Web site publishers may not display Google ads on Web pages with content that is protected by copyright laws, unless they have legal rights that are required to display the content. For more information, visit the DMCA policy.

Webmaster Guidelines
AdSense publishers are required to comply with the webmaster quality guidelines posted at http://www.google.com/webmasters/guidelines.html.

Activities and the ads Site
Sites that display Google ads should be easy to navigate by the user and may not contain pop-up excessive. AdSense code can not be replaced, or the activities of the ad standards can not be manipulated in any way that is not explicitly permitted by Google.

Sites that display Google ads may not contain pop-up or pop-unders that the site navigation, change user preferences, or start the download process.
Any AdSense code must be inserted directly into Web pages without modification. AdSense participants can not change the code or any change in events, targeting, and ad impressions. For example, click on the Google ads can not be displayed in a new browser window.
Site or third party can not display ads, search box, or the reference as a result of the action any software applications, such as the toolbar.
No AdSense code that can be combined with application software.
Web pages that contain the AdSense code can not be taken with any software that can trigger pop-ups, re-directing users to Web sites that are not desired, modify browser settings, or the site navigation. You are responsible to ensure that no ad network or its affiliates that use these methods in driving traffic to a page that contains the AdSense code.
Quoting reference should be made without any obligation or requirement to end users. Publishers can not ask for email addresses from users in relation to the reference unit AdSense.
Publishers using online advertising to drive traffic to a page that displays Google ads must meet the spirit of Landing Page Quality Guidelines Google. For example, if you advertise the sites participating in the AdSense program, the ad should not bamboozle customers.
Placement Ads
AdSense offers a number of formats and product ads. Publishers are encouraged to try a variety of placements, provided that comply with the policy as follows:

Up to 3 ad units can be displayed on every page.
Maximally 2 Google AdSense for search box can be placed on the page.
Up to 3 link unit can also be placed on each page.
Up to 3 units of each product reference or quote reference can be displayed on the page, in addition to ad units, search boxes, and link units described above.
AdSense for search results page can only display one ad link unit in addition to the ads that are presented with Google's search results. Other ads can not be displayed on your search results page.
Google ad or Google search box can not be displayed in the pop-ups, pop-unders, or email.
The page can not disguise the ad.
Google ads can not be placed at the nonkonten page based.
Google ads can not be placed on a page showing a special display for the purpose of the ads, if both the content pages relevant or not.
Ads and Services to Compete
So that users are not confused, we do not allow the ad or Google search box appear on the Web site also contains other ads or services formatted to use the layout and color as the ad or Google search box on the site. Although you may sell ads directly on the site, but you are responsible to ensure ads are not similar to Google ads.

Google Ad Cookies
Google uses cookies DoubleClick DART (in English only) on the Web site publishers to display AdSense ads for content. Based on the provisions, regulations and laws that apply, you have the sole and exclusive right to use all the data obtained from the use of cookies DoubleClick DART for the purpose of any business-related, only if Google uses and discloses the data based on the requirements in the privacy policy Google ads (in English only) and provisions, regulations and laws that apply.

If the contract service with ads that are Google or DoubleClick have specific provisions on the ownership of the data, then it will replace the provisions of this policy in the collection of data based on the contract.

AdSense publishers need to know and comply with its privacy policy that explains that third parties can read the cookie and place on the user's browser or use Web beacons to collect information related to the delivery of ads on your Web site. Learn more about how to prepare privacy policy.

Last updated: August 2008